For a while, when I was in middle-school, I had the good fortune of living on a 1,200-acre ranch in central Washington State. We lived on the last ranch outside of a small cow town in the foothills of the Stewart Mountain range.
What’s Missing: Digital Metrics That Can Make the Difference
The only thing certain about 2021 is uncertainty. You can’t anticipate your donors’ personal circumstances or their confidence to keep giving as usual.
Inside this Issue: YOU ARE NEEDED MORE THAN EVER!
I was sitting at our dining room table when the notification . . .
Direct Mail’s Roaring Success
There have long been (unsubstantiated) rumors of the demise of direct mail.
Is Your Case for Support Attracting (Or Repelling) Donors?
A new year presents the opportunity to put fresh eyes on how well you’re engaging your donors and connecting them to the impact their gifts are making.
How to Measure Donor Health
You’ve heard a lot about data. You’ve heard repeatedly about the importance of capturing constituent data on behalf of your organization.
Inside this Issue: If We Ever Needed a New Year . . . it’s now!
Perhaps this will be the year when our world will begin to heal . . .
Creating an Effective Donor Impact Report
One of the main reasons donors (both new and existing) fail to give again is because they don’t know what you did with their first gift.
5 Improvements to Your 2021 Fundraising Strategy
A new year presents the opportunity to put fresh eyes on how well you’re engaging your donors and connecting them to the impact their gifts are making.
Measuring COVID-19 Impacts
COVID-19 has affected all of us profoundly. It changed the way we serve the public, interact with coworkers, and even the way we fundraise.
