Leadership Team

Douglas K. Shaw

Chairman/CEO
36 years experience

Douglas provides vision, leadership, and strategic thinking to an exceptionally talented group of professionals committed to changing the world through Douglas Shaw & Associates and the ministries they’re privileged to serve.

He has been involved in raising hundreds of millions of dollars for more than 300 nonprofit organizations and ministries. During this time he has had the honor to create and conduct special events with entertainment and political celebrities such as George and Barbara Bush, James and Susan Baker, Franklin Graham, Chaplain of the Senate Lloyd Ogilvie, Pat Boone, Art Linkletter, and former U.S. Congressman J.C. Watt. He has produced radio and television commercials with President Ronald Reagan.

He serves on the Board of Trustees of the National Religious Broadcasters, and is a graduate of both Simpson University and Fuller Seminary.


Keith Cleghorn

Senior Vice President, Client Services
18 years experience

Keith began his direct response fundraising career at one of the nation’s premier health charities by organizing direct mail packages in the sample room. Nearly two decades later, he serves as a strategic consultant who partners with organizations to first understand their challenges, and then identify and implement unique solutions. A deliberate and analytical thinker, Keith has the ability to see patterns where others simply see complexity. He can then further distill those patterns down to meaningful insights.

Keith provides outcomes-based leadership that results in sustained growth for the organizations he serves. He provides fundraising counsel that encourages the participation and engagement of supporters, and has partnered with organizations that include Cherry Street Mission Ministries, Detroit Rescue Mission Ministries, Nashville Rescue Mission, Star of Hope Mission, The Gideons International, and Wycliffe Associates.

Keith is a graduate of the University of Illinois, with a degree in Psychology.


Shelley Cochrane

Vice President, Client Services
39 years experience

Shelley served 30 years with TEAM first as a faith-supported missionary and then as Senior Vice President over development, communications, recruitment, new missionary onboarding, and church partnerships for North America. She built the development program from the ground up including direct response, major gifts, planned giving, foundation relations, and gift processing.

Experienced in strategy and innovation proven to grow organizational revenue, Shelley consulted with nonprofit executives in social services, community outreach, transitional housing, at-risk youth, international mission agencies, higher education, Pre-K through 12 private schools, healthcare foundations, and environmental care. Shelley developed a Development Strategy and Planning curriculum for Christian Leadership Alliance and Azuza Pacific University College which she continues to teach online.

With a heart to see organizations grow, Shelley assesses existing fundraising programs to identify gaps and recommend solutions, creating new partnerships to be served by Douglas Shaw & Associates.

Shelley is a graduate of Trinity International University with a degree in Organizational Communication.


Christa Huff

Senior Vice President, Client Services
22 years experience

Christa is passionate about helping organizations grow and fulfill their mission. Her background in business growth and development as well as marketing, communications, and fundraising has made her an integral part of our team.

Her ability to listen to clients and create sound strategies that drive the successful development of fully integrated, multi-channel plans designed specifically to meet each organization’s short- and long-term goals, has helped raise hundreds of millions of dollars. Her success in helping a wide variety of organizations reach and exceed their goals (in some cases even doubling the organizations size) has made her a sought after fundraising partner with nonprofit leaders in the US and internationally.

Christa enjoys leading our Client Services teams as they partner closely with organizations to identify ways to strengthen ministry in an ever-changing environment. Christa delivers sound strategy and effective end-products to the organizations Douglas Shaw & Associates serves.


Mark Mangin

Director of Data Services
12 years experience

Mark Mangin serves Douglas Shaw & Associates as the Director of Data Services. His heart for ministry was nurtured in the Philippines where he grew up the youngest child of church planting missionaries. In the twelve years that Mark has been at Douglas Shaw & Associates, he has lead both the Production and Data Services departments, utilizing his skills for problem-solving and critical thinking to deliver excellent fundraising outcomes for a variety of causes, such as International Aid Organizations, Bible Translators, and Rescue Missions.

He has spearheaded the implementation of new segmentation techniques and devised new methods of results analysis, which have led directly to acquiring hundreds of thousands of new donors for the organizations he serves.


Amy Sewell

Director of Digital Solutions
22 years experience

Amy Sewell has been working in the digital space for over 22 years, and drives the strategy behind all the digital projects completed at Douglas Shaw & Associates. She has been recruited around the globe to consult on a variety of topics including website development, email marketing, social media, digital donor acquisition, SMS, SEO, and SEM. Amy has led the digital programs for organizations generating over $14 million dollars online annually, including the strategy and implementation of individual online campaigns that have generated over $500,000.

She is certified on multiple content management systems, and has developed marketing automation and email marketing campaigns across a variety of platforms. Amy partners with the organizations she serves to overcome any technological hurdles; ensuring the provided solutions can be implemented, and the organization can grow and monetize the digital channel.

Amy has run social media programs reaching over 2 million followers on a regular basis, creating solutions on these networks that expand reach and create personal connections with supporters. Amy is driven by results and goes beyond engagement, utilizing social media to inspire donors and drive revenue. Her digital donor acquisition techniques, using social channels and digital advertising, have enabled the organizations served by Douglas Shaw & Associates to acquire new donors online with an ROI of $3.47. Amy is a graduate of Lipscomb University in Nashville, Tennessee.


Graham Shaw

Vice President of Operations
19 years experience

Graham Shaw is a key member of both the executive and leadership teams. He is a highly relational problem solver who leads a team that collaborates within Douglas Shaw & Associates to ensure all strategic communications become a reality.

Graham provides cost savings to our clients through his excellent negotiation skills, and he spearheads the use of state-of-the-art tools to manage millions of pieces sent out on-time and on-budget, while managing multiple internal and external partners.

His knowledge of our clients, blended with the expertise in testing and developing innovative communications, has increased client revenue and donor engagement exponentially. Graham’s leadership contributes to the positive culture and proven effectiveness of Douglas Shaw & Associates.


Stevey Shaw

Co-owner, Executive Vice President of Culture and Human Resources
36 years experience

Stevey Shaw, co-owner of Douglas Shaw & Associates (DSA), is an expert in human relations having served in key personnel positions with Wells Fargo Bank, World Relief Corporation and many others. Her personal experience with non-profits serves DSA and our clients well. Stevey holds a B.S. degree in psychology from the University of Texas, Dallas and is completing her Master of Arts in Global Leadership (MAGL) at Fuller Theological Seminary.


Jonathan Steck

Creative Director
10 years experience

Jonathan is an innovative fundraising professional who brings over a decade of direct response copywriting, design, and creative experience to Douglas Shaw & Associates. A native of Australia, Jonathan is passionate about storytelling and using his creative skills to help people succeed, and organizations grow. Jonathan began his career in marketing, working predominantly within the education sector. His desire to make a difference in the world, and use his abilities for a higher purpose saw Jonathan move into the Humanitarian Aid and Development space. He quickly found his niche as a fundraising copywriter, a talent that has since taken him to the poorest corners of the world to collect stories and share them with millions of supporters and donors.

Today, Jonathan proudly leads the Creative team at Douglas Shaw & Associates. His donor-focused background, creative eye, fundraising prowess, and ability to create and foster long-lasting relationships is a tremendous asset to the dedicated team at Douglas Shaw.


Wiley Stinnett

Executive Creative Director and Senior Vice President, Strategy and Insights
34 years experience

Wiley’s 34 years of highly successful direct response fundraising experience provides the clients of Douglas Shaw and Associates with a wealth of proven strategic insights and ideas based on real-world experience with dozens of ministries. Now in his 11th year with Douglas Shaw & Associates, Wiley previously served as Director of Marketing with RBC Ministries, growing the ministry from $26 million to $42 million. He has also served as Director of Marketing with Coral Ridge Ministries with Dr. D. James Kennedy, growing givers by 200,000 donors.

Wiley continues to utilize direct mail, web, digital, radio, television, and events in maximizing the income and growth of all Douglas Shaw & Associates clients.


Chuck Wolf

Chief Financial Officer
30 years experience

Chuck Wolf is a graduate of Northern Illinois University with a major in Accounting. He is a Certified Public Accountant (CPA) registered and licensed in the State of Illinois.

Chuck brings 30+ years of extensive experience in establishing effective and efficient administrative processes, systems, and financial controls within the marketing service sector. As C.F.O., Chuck takes a collaborative service-driven approach in serving organizational needs by delivering financial analysis, operational efficiencies, and resources necessary to achieve sustainable success and outcomes.

Outside the world of Douglas Shaw & Associates, Chuck is passionately involved in community service and sits on the boards of municipal and not for profit organizations.