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July 17, 2020 Douglas Shaw & Associates

We all know that donors are fundamental to direct response fundraising, but when crises hit, it’s hard to know how to approach them. Building trust is key to communicating with donors, especially right now. Our webinar, Adapt Your Fundraising to Strengthen Donor Trust—hosted by Shelley Cochrane, Vice President, Strategic Partnerships and Keith Cleghorn, Senior Vice President, Client Services—shows you how to strengthen your relationship with your donors before, during, and after a crisis.

Be sure to take advantage of this FREE online webinar recording, which you can view on demand at www.douglasshaw.com/Trust.

We’ll elaborate on these critical points:

  • Data driven, strategic communications
  • Focusing on donor retention
  • Using digital communication to reinforce trust
  • Reporting back on donor giving

This pre-recorded webinar is available to you—right now! So if you are wondering how to communicate during the current economic crisis, the pandemic, or upcoming election, we strongly encourage you to view it online at your convenience. This content will be absolutely valuable to your organization, both now and in the future.

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