It’s not just the weather that’s hot right now! Fundraising folks like you and me are in the midst of sweating the details while finalizing our fall fundraising plans. There’s no better time to take a look inside this issue, which is intended to provide you with timely insights to make your philanthropic journey into the year’s end more joyful and successful.
For the past 13 years, I’ve had the pleasure of serving alongside one of the giants of the fundraising industry, Wiley Stinnett. If you ever get the opportunity to spend time with him, I think you’ll understand why he is so revered and beloved here at Douglas Shaw & Associates.
In this issue of Donor Focus we are excited to announce the launching of a new standing column entitled, Ask Wiley. Go ahead . . . ask Wiley ANYTHING (about direct response fundraising, that is). In this issue he is answering the popular question, “Is Direct Mail Dead?” You’ll also read how:
- Our Director of Digital Solutions, Amy Sewell, tackles the need to go beyond Digital Engagement.
- David Wollen, one of our Client Services Consultants, handles the sticky subject of Multi-Channel Strategies and Why They Matter (you’ll have to read his article to more fully understand the meaning of this).
- Jillian Jenkins gives us all a WARNING!
Lastly, you’ll receive early notice of our next FREE Webinar: FINISH YOUR FUNDRAISING YEAR STRONG. If you have any desire to attend this webinar, you’ll need to act soon as we’ve been filling up quickly.
Partnering Together, in faith, to be part of what is right with the world!