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Shelley Cochrane

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Direct Response Fundraising, Donor Focused Communication
Your donor relationships are your treasured possession. Every interaction they have with you must reinforce that their generosity is making a life-changing difference. The voice and cadence of asking and thanking; the clarity of how their gift will make an impact; and the compelling reason to give now must ring true through every message on every channel.
Your donor relationships are your treasured possession. Every interaction they have with you must reinforce that their generosity is making a life-changing difference. The voice and cadence of asking and thanking; the clarity of how their gift will make an impact; and the compelling reason to give now must ring true through every message on every channel.
19 Nov 2019

Before you send out that RFP

Your donor relationships are your treasured possession. Every interaction they have with you must reinforce that their generosity is making…