The Return on Investment of Building Donor Relationships
Recently, I was contacted by a guy who runs a fundraising company that raises money through sweepstakes. He was looking to run sweepstakes for the nonprofits we serve.
In this Year of Growth: Prepare for December
Wow—what a year for online revenue! The past 12 months have seen most organizations receiving between 21%* and 32%** year-over-year revenue growth online.
Inside this Issue: Learn to keep donors active, engaged, and excited about your organization
Maybe when historians look back on today, they’ll think of it as “The Summer of Hope!”
Design for Results
Prettier isn’t always better. Design is more than just making your next direct response fundraising piece . . .
What’s Next: Cryptocurrency and Nonprofits
In a recent meeting with a nonprofit we serve, a question came up: Should we be accepting cryptocurrencies on our website?
Will You Retain Donors Motivated by COVID-19?
It’s pretty clear that new COVID-motivated donors aren’t behaving like disaster donors —
Inside this Issue: Looking Ahead: The Remainder of 2021
The front cover of this issue pretty well sums up cross-country . . .
Getting Your Message Opened
The difference between a message that is read and one put directly in the trash is simple . . .
Debunking Direct Response Myths
Direct response fundraising is often misunderstood, even within the organizations that rely on . . .
Mid-Year Checkpoint
We’re coming up on the halfway point of 2021, which means now is the time to perform a mid-year check-in with . . .
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