Outbound telemarketing must be considered as a key part of your strategy. Yes, some say it no longer works, but that’s not true. Properly executed, telemarketing not only generates significant net revenue…
Whether or not you realize it, your online donation forms are full of “friction”—and it’s costing your organization money.
There’s a lot of money being invested in branding by ministries today. While research will reveal who your audience thinks you are, the impact a ministry can have on their brand through consistent, multi-channel communication strategies is often overlooked.
The planning that goes into your year-end fundraising is among the most critical of the entire year. And the good news is, right now, there’s still time to make an impact!
You are feverishly planning for Thanksgiving and Christmas fundraising campaigns, but neither of those holidays come close to the most important fundraising day of the year.
There is still time to positively impact your donated income by the stroke of midnight on December 31!
It’s our great pleasure to announce two new SVP’s leading our client services team: Keith Cleghorn and Christa Huff!
During acquisition season you’re not talking to your donors, you’re talking to people who know little to nothing about you. Within the few seconds you have their attention…
There can be a false sense of security on the part of many ministries about the growth of their donor file.
When it comes to acquisition it’s not about us—it’s about what the donor responds to. Learn more in today’s installment to our donor acquisition video series from Doug Shaw.
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