The Optimization Effect
Whether or not you realize it, your online donation forms are full of “friction”—and it’s costing your organization money.
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Consistency is Key (Especially at this Time of Year)
There’s a lot of money being invested in branding by ministries today. While research will reveal who your audience thinks you are, the impact a ministry can have on their brand through consistent, multi-channel communication strategies is often overlooked.
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There’s Still Time to Make an Impact!
The planning that goes into your year-end fundraising is among the most critical of the entire year. And the good news is, right now, there’s still time to make an impact!
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One Day to Rule them All
You are feverishly planning for Thanksgiving and Christmas fundraising campaigns, but neither of those holidays come close to the most important fundraising day of the year.
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Inside the Issue: There’s Still Time
There is still time to positively impact your donated income by the stroke of midnight on December 31!
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Announcing: Two New Senior Vice Presidents
It’s our great pleasure to announce two new SVP’s leading our client services team: Keith Cleghorn and Christa Huff!
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Donor Acquisition: The Cold Call of Fundraising
During acquisition season you’re not talking to your donors, you’re talking to people who know little to nothing about you. Within the few seconds you have their attention…
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It’s time to acquire better donors
There can be a false sense of security on the part of many ministries about the growth of their donor file.
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Newsflash: This isn’t about you
When it comes to acquisition it’s not about us—it’s about what the donor responds to. Learn more in today’s installment to our donor acquisition video series from Doug Shaw.
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How Many Donors Do you Need?
The latest video in our donor acquisition series tackles one of the foundational questions for your acquisition season. Properly answering this question helps ensure that you’re not only responding to the leaks in your ship—you’re planning for growth.
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