Are you ready to take your donor engagement to the next level? The Donor Experience Scorecard has arrived, and it’s packed with insights on how nonprofit organizations can optimize their omnichannel communication efforts—communication across multiple channels—starting from the moment of that first donation.
Our team at Douglas Shaw & Associates conducted this research during the two busiest months of the fundraising year, November and December 2022, observing and logging the donor communication efforts of 70 nonprofit organizations—including food banks, international charitable groups, and rescue mission ministries.
Download this research today and discover how these organizations’ donor communication efforts aligned to direct response fundraising best practices. You’ll also find key insights/time-tested strategies on how to attract and retain donors more effectively through omnichannel communication. Through this research, you can analyze and optimize your own donor communication practices and better create a seamless and consistent donor experience across multiple channels and touchpoints!