Are You Ready (in July) for GivingTuesday (in December)?
Some $4 billion was donated during GivingTuesday in 2025[1], bringing total donations since 2012 to $22.5 billion. This demonstrates the incredible power of this global day of giving. But the organizations that see the strongest results aren’t scrambling to draft emails or build donation pages the week before. They’re planning, testing, storytelling, and building momentum months in advance.
