Direct Response Fundraising Donor focused communication begins with understanding with whom you’re communicating and their interests and desires. Instead of meeting donors where they are, these organizations are trying to drive donor and constituent behavior... 10 Jan 2017 The Hunt for Donor Focused Communication Donor focused communication begins with understanding with whom you’re communicating and their interests and desires. Instead of meeting donors where… Douglas Shaw & Associates
News I think I would give just about ANYTHING to have been one of the shepherds that night. They had front row seats on the greatest event in the history of history … and they were the first to know! 23 Dec 2016 Merry Christmas! I think I would give just about ANYTHING to have been one of the shepherds that night. They had front… Douglas Shaw & Associates
Donor Focused Communication Recently the Data Marketing Association (DMA) reported that mail outperformed all digital channels by nearly 600 percent. This industry watchdog measures and represents all channels of direct response... 23 Nov 2016 Weighing in at 600% Direct Mail is Still the Heavyweight Champion Recently the Data Marketing Association (DMA) reported that mail outperformed all digital channels by nearly 600 percent. This industry watchdog… Douglas Shaw & Associates
News At this special time of year, we give thanks for the gifts we’re given and the people in our lives. We at Douglas Shaw & Associates asked our... 22 Nov 2016 Giving Thanks At this special time of year, we give thanks for the gifts we’re given and the people in our lives.… Douglas Shaw & Associates
News This week, Douglas Shaw & Associates is presenting at the National Catholic Development Conference in Washington DC. We partnered with... 11 Oct 2016 The NCDC Conference This week, Douglas Shaw & Associates is presenting at the National Catholic Development Conference in Washington DC. We partnered with… Douglas Shaw & Associates
Live the Give When you’re a kid with cancer, it’s hard to be treated as a kid and enjoy all the normal activities that an 11-year-old should be doing. At camp, it created that normal atmosphere that was so important. 25 Aug 2016 Live the Give: Adam Petraglia When you’re a kid with cancer, it’s hard to be treated as a kid and enjoy all the normal activities… Douglas Shaw & Associates
Direct Response Fundraising 2016 Value Proposition Index Study just released by Douglas Shaw & Associates and NextAfter answers this age-old question through qualitative and... 09 Aug 2016 Answering the Eternal Question: Why? 2016 Value Proposition Index Study just released by Douglas Shaw & Associates and NextAfter answers this age-old question through qualitative… Douglas Shaw & Associates
Direct Response Fundraising Many nonprofits don’t clearly define their value proposition in interactions with potential donors – which negatively impacts donations and donor relationships. 08 Aug 2016 Value Propositions in Fundraising: New Study Shows Nonprofit Organizations Can Fall Short in Making the Case to Donate Many nonprofits don’t clearly define their value proposition in interactions with potential donors – which negatively impacts donations and donor… Douglas Shaw & Associates
Live the Give In 2014, on a trip to Chad, I met missionaries working on a literacy project in the Sahara desert. These kids were the first generation to have... 28 Jul 2016 Live the Give: Robert Johnson In 2014, on a trip to Chad, I met missionaries working on a literacy project in the Sahara desert. These… Douglas Shaw & Associates
Direct Response Fundraising When working in ministry (and in particular, ministry fundraising) – there’s one golden rule: keep requests for prayer separate from... 05 May 2016 Breaking the Rules When working in ministry (and in particular, ministry fundraising) – there’s one golden rule: keep requests for prayer separate from… Douglas Shaw & Associates
