Since 1994, we've gained a great deal of experience and wisdom from helping organizations and ministries build solid donor relationships and raise many millions of dollars in funds. We've put some of the fruit of this wisdom on paper.
We hope these white papers will help you to raise more funds, better connect with your donors, and become better stewards of the resources entrusted to your care.
HOW TO ACQUIRE EVEN MORE DONORS
It’s a fact of life: no matter how viable your ministry, donors lapse! You have to acquire new donors to replace them and grow your donor file. But how many do you need, and how do you get them to respond? This white paper holds the key to achieving your ministry’s goals for continued growth!
SERVANT LEADERSHIP
Simply, one cannot lead unless someone is willing to follow. And followers have important expectations of their leaders. This document looks to the writings of Max DePree, former chairman of the board of Herman Miller and Robert K. Greenleaf along with Doug’s own writings on the subject of servant leadership. Challenge yourself to be a better leader!
ACQUIRING MORE DONORS FROM YOUR COMMUNITY
Every ministry must engage in ongoing donor acquisition to remain viable. It's not something that can be engaged in one year and skipped the next. Donor acquisition is the new blood, fresh wind, fresh faces, or new money. So how does a rescue ministry go about acquiring new donors?
FIXING THE LEAKY BUCKET: HOW TO MEASURE AND ADDRESS DONOR ATTRITION ISSUES
How do you measure your efforts? What are acceptable rates of donor attrition? And what if your rates are high? This paper gives you some helpful guidelines and suggestions for managing donor attrition.
FORECASTING: THE ART AND SCIENCE OF PREDICTING THE FUTURE PART I TIME-SERIES ANALYSIS
Some useful statistical techniques for predicting results for a given direct mail appeal or newsletter.
FORECASTING: THE ART AND SCIENCE OF PREDICTING THE FUTURE PART II WEIGHTED AVERAGING
This paper serves as the second of two dealing with some of the statistical techniques we can use in creating forecasts.